At a CAGR of 30.42%, Global Social Media Analytics Market will grow grow steadily during 2017-2021: Key Vendors are IBM, SAP, Oracle, Salesforce.com etc.

ResearchMoz added Latest Research Report titled " Global Social Media Analytics Market 2017-2021 " to it's Large Report database.

About Social Media Analytics

The term social media is defined as a platform, such as a website or application, that enables users to participate in social networking activities by creating, sharing, or exchanging information, ideas, and pictures/videos. Social media analytics is the process of collating data from blogs and social media websites and deriving meaningful business insights. It (social media analytics) is used to gauge consumer behavior and formulate effective marketing strategies.

Technavios analysts forecast the global social media analytics market to grow at a CAGR of 30.42% during the period 2017-2021.

Covered in this report
The report covers the present scenario and the growth prospects of the global social media analytics market for 2017-2021. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.

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The market is divided into the following segments based on geography:
Americas
APAC
EMEA

Technavio's report, Global Social Media Analytics Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
IBM
Oracle
Salesforce.com
SAP

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Table of Contents

PART 01: Executive summary
PART 02: Scope of the report
PART 03: Research Methodology
PART 04: Introduction
Market outline
PART 05: Market landscape
Market overview
Market size and forecast
Five forces analysis
PART 06: Market segmentation by industry
Global social media analytics market by industry
Global social media analytics market by retail industry
Global social media analytics market by government
Global social media analytics market by media and entertainment industry
Global social media analytics market by travel and tourism industry
Global social media analytics market by other industries
PART 07: Market segmentation by application
Global social media analytics market share by application
Use of social media analytics for customer benchmarking
Use of social media analytics for product enhancement
Use of social media analytics for analyzing marketing techniques
Use of social media analytics for competitive advantage
Other global applications of social media analytics

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