Global Probiotics Market to grow at a CAGR of around 7% during 2015-2019: key Vendors are Nestl, Probi, Yakult, Hansen, BioGaia, Danone etc.

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Market outlook of the probiotics market
Technavios market research analyst predicts the global probiotics market to grow at a CAGR of around 7% during the forecast period. The increasing health consciousness among the consumers globally is driving the growth of this market. APAC is the fastest growing region in the probiotics market with the maximum demand arising from Japan.
The increasing product innovations in the probiotic market is also expected to fuel the market growth. New probiotic products are being introduced in the form of chocolate, biscuits, and gums to pique the interest of the customer. For instance, during 2014, Milsling introduced a probiotic dark chocolate brand named 'Chocowise'. The brand is sold in numerous markets such as Serbia, Croatia and Bosnia and is expected to enter other European markets as well.

Competitive landscape and key vendors
The global probiotics market is highly competitive. Vendors compete on the basis of added health benefits, product differentiation, category extension, and innovation in product and application. Companies often engage in brand wars, especially in the probiotic functional food and beverages product segment.

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The key vendors in the market are
BioGaia
Hansen
Danisco
Danone
Nestl
Probi
Yakult

Other vendors in the market include Attune Foods, Bifodan, BioCare CopeHagen, Daflorn, Deerland Enzymes, Lallemand, and Winclove Probiotics.

Segmentation by product application and analysis of the global probiotics market
Functional food and beverages
Dietary supplements
Animal feed

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Table of Content

PART 01: Executive summary
Highlights
PART 02: Scope of the report
Market overview
Product offerings
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market overview
Market size and forecast
Five forces analysis
PART 06: Market segmentation by product application
Global functional foods and beverages market
Global dietary supplements market
Global animal feed market
PART 07: Market segmentation by end use
Global human probiotics market
Global animal probiotics market
PART 08: Geographical segmentation
Probiotics market in APAC
Probiotics market in Europe
Probiotics market in North America
Probiotics market in Latin America
PART 09: Key leading countries
PART 10: Market drivers

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